The first step in achieving a competitive edge is to identify your competition and know their strengths and weaknesses. Understanding the competition is crucial, which is why this requires ongoing analysis. Not only can you learn best practices from competitors, but you can also learn to avoid the mistakes they make. Our team will identify what kind of Search Engine Optimization campaign your competitors produce and how we can improve on them.
Companies that do not utilize a digital marketing or Search Engine Optimization company can still find ways to improve their rankings on Google, Bing, and Yahoo for certain keywords, even if the competition seems daunting. The question is, how do you intend to outrank them? Wet Fish Digital monitors competitor sites as part of your strategy. This will make sure your business is not missing out on any valuable strategies that would benefit it greatly.
Wet Fish Digital will conduct keyword research based on your needs as a business. The keywords will be broken down into three main types:
The core keyword chosen for each page.
The set of keywords that will appear in most of the description and within the content.
These are the keywords that will only appear within the content of the website.
Full Technical Audit
Our SEO agency specialists will fix all technical aspects regarding your website to be compliant with all major search engines. Audits are set up via internal programs and by manually navigating through the website. We will list issues that need to be addressed, such as duplicate content, crawl errors, and more.
Wet Fish Digital implements campaigns in a way that is least susceptible to ranking fluctuations. This is because our practices are consistent with the best practices established by Google, Bing, and Yahoo. Our SEO digital marketing agency plans to develop a foundation for Search Engine Optimization so that your brand can generate a consistent and cost-efficient flow of qualified traffic to your website.
We will set up tracking programs on all platforms based on the keywords chosen in the initial strategy. We will generate easy-to-follow reports that will show your growth, keyword rankings, and Google Analytics data over time. We will be sending monthly reports and you can communicate with us as needed.